Steve Chesler of Chesler Photography is breaking onto the national speaking scene with two new programs geared toward educating and inspiring photographers. He has taken his Contagious Marketing program across New York State at the regional level and at the 2007 State Conference having been sponsored by Apollo Imaging and Amherst Media. His new program on Trashing the Dress, sponsored by Burrell Colour Imaging, is scheduled to kick off in September of 2008 with a full day program in Milwaukee.
To book one of the programs or if you are interested in sponsoring one,
call 585-393-9242 or e-mail Steve@Cheslerphoto.com.
With technology advancing at the speed of light, the marketing techniques our industry has relied on for years are no longer getting the job done. Learn new ways of shouting to the world who you are and what you do. Even better, this program will show you how to get your clients to spread the word for you, drawing people to your website. The program will also go in depth on what makes an effective website for photographers. The program will be presented by Steve Chesler, owner of Chesler Photography in Canandaigua, NY, with support from Ellen Chesler, owner of Lake Effects Web Design. Visit their websites at www.cheslerphoto.com and www.lakewebsites.com.
Trashing the Dress
In late 2006, Steve Chesler, owner of Chesler Photography in upstate New York, photographed his first Trash the Dress session of a bride riding horseback in the snow. That event jump started a media frenzy which altered the direction of his business. He has photographed dozens of brides doing these sessions, including shoots that were covered by Inside Edition, the Rochester ABC affiliate, as well as many newspaper and magazine articles. Chesler now brings his vision and experience with these sessions to you in an exciting, high energy program for photographers who want to offer Trash the Dress sessions to their clients. The program will feature images from the many shoots he has done, along with the marketing ideas that convince brides to do the unthinkable to their dress. He will also discuss the opportunities that came up with the different media sources as well as taking an in depth look into the use of his website and blog to spread the word about trashing the dress. Time permitting, the program will feature a live location shoot with model brides, using natural and reflected light, as well as video light. After the shoot, Chesler will demonstrate some of the Photoshop techniques used on the images to complete his vision.
Chesler Photography is a proud member of the following organizations:
The Canandaigua Chamber of Commerce,
The Finger Lakes Chapter (FLPPSNY) of the Professional Photographers Society of New York State (PPSNYS),
The Professional Photographers of America (PPA) and
Now I Lay Me Down To Sleep.